Team Members: Vitoria D., Rachel G. (Marketing & Digital Experience Manager at Integra Health)
My Role: Qualitative User Research, User Experience Design, User Interface Design
Tools Used: Photoshop, Illustrator, Webflow
While working at Integra Health as a Healthcare Administrator, I was approached by the founders, Dr. Sapna and Alyza Raithatha to re-design the company’s website. This was a significant undertaking due to the size and scope of the services that Integra offers and the necessity for the clinic’s patients to be able to find what they’re looking for on the website.
As the deadline was only two weeks, minimal UX Research was done and the website was developed in high-fidelity on Webflow. Our goal was to create a simple and informative website where users from all ages and backgrounds could have a smooth and meaningful experience.
Integra Health offers around 20 services and has over 25 practitioners and doctors working in the clinic, so the website needed to accommodate its heavy content without making it hard for users to navigate through it. We planned to allow each service to have its page and section with its designated practitioner.
To maintain its remarkable image, the blue tone and the Roboto font were kept and displayed throughout the website. For the animations and elements interactions, my goal was to design a fun and elegant health clinic website.
On average, more than five pages were designed daily, which allowed us to complete the project on time
As the website was done only straight to high-fidelity on Webflow, all the tests and iterations were done throughout its development. Once the project was completed, a small team from Integra went through each page and section of the website to guarantee all the information was accurate and all the design was done properly.
This project was critical in my process of learning how to consolidate significant amounts of information into ways that can be consumed in a pleasant and memorable way. It also put to the test my ability to work quickly and under pressure and I’m proud of the result.
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